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Why Did We Develop This Course

Marketing strategy and practice have undergone dramatic changes in the past ten years, and the pace of evolution is only getting faster. Major technical advances, including the explosion of the internet and mobile devices, have had a major impact on buyers and the marketers who serve them. To thrive in this new digital age, even to survive, marketers must develop new strategies and practices better suited to today's new environment.
This course is designed to help you understand the digital marketing landscape, and provide you with a set of practical skills and resources to maximize your marketing performance.

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Who is it for?

Anyone that is new to marketing or wants to refresh their overall marketing skills including: Recent Graduates, Marketing professionals, Digital Marketers & Entrepreneurs


What you will learn

After the completion of the course, you will get a well rounded update on the various marketing topics that are most important for your day to day job including templates, tools and an Acknowledgment of Completion.


Course Subject Areas

24minMarketing
A Free Blended Learning Business Skills Development Program
Module 1 24minMarketing Module
Marketing strategy and practice have undergone dramatic changes in the past ten years, and the pace of evolution is only getting faster. Major technical advances, including the explosion of the internet and mobile devices, have had a major impact on buyers and the marketers who serve them. To thrive in this new digital age, even to survive, marketers must develop new strategies and practices better suited to today's new environment.(-new-line-)This course is designed to help you understand the digital marketing landscape, and provide you with a set of practical skills and resources to maximize your marketing performance.
Unit 1 24 minute Marketing Pretest
Unit 2 Marketing Plan
Unit 3 Organizing your Marketing Department
Unit 4 Digital Marketing Plan
Unit 5 5 Key Marketing Metrics that Actually Matter
Unit 6 Email Marketing Strategies
Unit 7 Social Media Results
Unit 8 Essential Search Engine Optimization Strategies
Unit 9 Content Marketing Superiority
Unit 10 Revenue Generation Models
Unit 11 3 Quick Tips To Succeed with Inbound Marketing
Unit 12 3 Tips on How to Run an Outbound Marketing Campaign
Unit 13 3 Reasons on Why you Need to Podcast
Unit 14 24 minute Marketing Posttest

Our Course Methodology

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