Why did we develop the course?

Sales professionals are continuously challenged to uncover the business needs of their clients so that they can offer them the best solution to those needs. This process can be quite daunting and inefficient, as sometimes the clients don’t know what they really need and as such need guidance.
Through the Uncovering Customer Needs course, we aim to provide a simple playlist of videos that showcase practical tips on how to uncover needs and give confidence in your solutions. This playlist would be supported by a set of resources that would be available to subscribed participants.

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Who is it for?

Anyone that is responsible for selling products, services or solutions including: Account Managers, Product Managers, Sales Professionals & Leaders


What you will learn?

For subscribed members, after the completion of the course, you will be guided by a practical step by step process to uncovering client requirements, including templates, tools and a certificate. All users can watch the videos for free without a subscription.


Core Subject Areas

Uncovering Customer Needs
Learn how to efficiently identify customer needs so you can sell with ease
Module 1 Uncovering Customer Needs
Learn how to efficiently identify customer needs so you can sell with ease
Unit 1 Uncovering Customer Needs Pretest
Unit 2 3 Steps to Use at the Start of Business Meetings
Unit 3 Uncover your Client’s Needs
Unit 4 Steps to Show your Understand of your Client's Needs
Unit 5 Steps to Take when Finalizing a Client Meeting
Unit 6 Uncovering Customer Needs Certificate

Our Course Methodology

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